Linda Cui

What do you love most about your job?

“I enjoy working with technical experts to communicate how they can help clients solve complex challenges. I also enjoy collaborating with brilliant minds to learn from each other and generate exciting new ideas together.”

What drew you to working in marketing?

“I had a bit of a winding path to where I am now. I graduated with a MA in English and thought I’d become a literature professor but went into B2B writing and professional services marketing. I ended up enjoying real estate, architecture, and engineering as I find it rewarding to work on projects that provide infrastructure for communities and people.”

What are you passionate about outside of work?

“I’m passionate about arts, culture, and humanism. Literature shaped how I see the world and interact with others, and I think the humanities provide an avenue to communicate diverse perspectives and build empathy. I also care a lot about lifelong learning, continuous personal growth, and optimism.”